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Tell us about your business and we’ll tell you what you need.

Yes, we're human:

12:12 AWST

Perth, Western Australia

0415 657 602

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PACKAGES

CONTACT

Brand subscriptions
for every business

You don't need everything. You just need what's missing.

WHY BRAND MATTERS

A brand is how you shape, inform and align every part of a business.

Understanding your company’s vision, its values, and the business objectives is foundational to any enterprise (small, medium or large).

Articulating these properly gives the business direction, clarity and cohesion. It builds loyalty and trust. It drives repeat business. It differentiates you and protects from competition and market volatility.

How do you think Google attracted the top engineers and investment while operating out of a suburban garage? It wasn't performance ads or their non-existent profit margins. The mission they were on, their beliefs, knowledge and values are what resonated with investors and rallied the first employees.

Most business owners think this type of thinking is reserved for big companies with large profit margins. We're here to tell you it's not. It's actually how those larger companies grew in the first place.

We connect the dots to give small businesses what they need.

We've grown the biggest brands in the world. Now we want to grow yours.

We've worked for Google, and Apple. We travelled the world and built brands for Toyota, Nikon, Panasonic and Uber. And when you strip away their budgets, and market share, the most commercially valuable companies in the world are all built from the same ingredients.

This foundational thinking is something any business can afford.

Most owners are sitting on an untapped power — their story. Our expertise and experience let's us efficiently blend brand strategy, storytelling, and creativity to build a brand that is unmistakably you. And no one can compete with that.

Brands aren’t bought.

They're built.

A single brand strategy document doesn't give you a brand. A new logo also isn't 'a brand'. Neither is a slick new website.

If we think of a brand as the 'picture' someone has in their mind when a brand name is mentioned, then there's many factors that go into building that over time.


Proposition, Promotion, Product, Packaging — these things determine what you say, how you look, why you're different and wether you're considered everywhere you show up: website, socials, ads, presentations, flyers, in store, at events.

OUR BRAND PACKAGES TO GIVE YOU WHAT YOU NEED

We start from what you've already built and we make it work harder.

That's why our Brand Packages work. It's cheaper to start because you don't need everything. It's a consistent service that gives you what you need, when you need it.

The compounding effect of creative continuity will help  build your brand over time, by giving you the same ingredients, clarity and consistency that Apple and Google use.

We can build it, and look after it.

Consult:

$5,000

AUD
INCLUDED:
•

2 x in person sessions

•

Brand audit

•

Implementation proposal & Brand thought starters

Save time and money going to the wrong place and not knowing what to ask for.

BONUS:

$2.5K discount on the REFRESH and DESIGN package if you've had a consult with us.

SELECT

Refresh:

$20,000

AUD
INCLUDED:
•

Brand audit and plan

•

Light strategy, TOV, messaging

•

Existing logo refresh

•

Existing website refresh

BONUS:

We open up our network of professionals to source/manage any external vendors required as part of this process.

SELECT

Design:

$35,000

AUD
INCLUDED:
•

Brand audit and plan

•

Brand strategy, TOV, messaging

•

New logo + tagline

•

New basic website

•

Brand assets / social templates

BONUS:

Our premium subscriptions can cover most photography and illustration needs. Bespoke photoshoots or illustrations are available as needed for additional cost.

SELECT

Brand Maintenance:

$149

P/MONTH
INCLUDED:
•

Web hosting, security, backups

•

Your brand assets safe and ready

•

Small website updates

•

Access to our Brand studio

•

10% OFF additional work

BONUS:

Our Brand Studio can handle merch, events, ads, and anything else that pops up. As a member you have priority access and 10% OFF any additional work.

+ ADD ON

We take what you've already started to build and we make it work harder.

That's why our Brand Packages work. It's cheaper to start because you don't need everything. It's a consistent service that gives you what you need, when you need it.

The compounding effect of creative continuity will help  build your brand over time, by giving you the same ingredients, clarity and consistency that Apple and Google use.

TELL US ABOUT
 YOUR BUSINESS

FAQs

I don't need strategy, I just need a new logo:

It’s easy to choose and prioritise the business over the brand; the truth is these are the same thing. A slick looking logo won't do anything for you if your content, website and every other part of your business doesn't transmit the same signals.

Why do I need comms and brand messaging, what we have is fine:

A brand is how you shape and inform and align every part of a business. Yeah, that means the boring T&C’s on a website and documents, or onboarding materials, HR reports, Annual reports, or B2B events. Chances are you haven't looked at most parts of your business from a brand perspective. You need to.

This still feels expensive, why is this a good deal:

You're getting a Porsche mechanic to look at your Mazda. Chances are there are some tips, tricks and experience that will reveal where hidden performance lies.

You will always be able to find someone on Upwork or Fiverr to give you a cheap logo or an AI brand strategy, but they won't tell you how to use it, apply it, or sit down and understand your business to define what truly differentiates you from your competition.

I'm too small to need brand strategy or new messaging, I just need a website:

A strategy and comms process (even a quick + lean one) informs what you're saying on your website, your visual identity, your values. Articulating the business through your brand properly provides an external continuity that signals to everyone who you are, what you do, and your value no matter where you show up (website, social, signage, stickers, flyers).

What I have is still fine and will do the job:

Absolutely, that may well be the case. If what you have is still good enough we'll be the first to tell you. Before you decide that go look at a few of your main competitors and be honest — are you saying similar things? Does your brand or website look and sound better? Do you feel more premium? Or affordable? Is it clear what your differentiator is and why you would be the clear choice? If you're unsure we are more than happy to provide a second opinion.

I want to see some immediate ROI from a new brand:

A website and a logo do not make up your brand. They're ingredients. A brand, like a business, is something you need to build. That takes time. You will see the commitment to a new and improved brand compound over time. What it does provide immediately is time. It gives you time back, knowing you don't need to re-explain what is on your website, in your presentations, or on your ads. And time for a business owner is sometimes worth more than money.

Why should we trust a smaller business than ours to build it up:

We've spent two decades working in advertising, marketing and tech. We've worked at and for the biggest companies in the world (Google, Apple, Uber, Panasonic, Toyota, Coca Cola) and they all started small. Everyone has had to grow. And as big as they are now, inside it's still just a small group of people doing the work and the thinking that matters, the other 95% is just corporate layers, bloat, inefficiency and the theatre of business. You don’t need an enormous team of experts and consultants from the BUSINESS side and the BRAND side to grow. You need a small team of people who understand both sides of the spectrum.

© WHAT YOU NEED 2026

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NOT WHAT YOU DON'T